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The Marketing Factors and The Appearance of Plastic Cosmetics Container

So, what are cosmetic container buyers looking for these days? Cosmetic container buyers are looking for something that suits market needs for various purposes. "That's what Sisley's bottles look like", says a cosmetic user. Therefore, creating an image for specific age, region, price and uses could be critical.

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  • cosjar's cosmetics containers for bioque

The appearance of cosmetic bottles and cosmetic jars may directly influence consumers' recognition of the brand and its product quality. Usually first class cosmetics have first class containers; every cosmetic brand puts lots of effort into its plastic product containers such as cosmetic jars, bottles and bottle dispensers to ensure the product quality, beauty and convenience as well. From the consumer's perspective, the printing, easiness of opening, the touch of plastic cosmetic container surface and exterior design are all important factors to be considered when they are choosing a cosmetic product. Except exterior design, all the other factors are closely related with the performance of cosmetic packaging material.

Plastic Cosmetic Container and Cosmetic Bottle Considerations :

  • If a cosmetic company is targeting middle-aged women who can afford buying pricey cosmetics, the cosmetic container should look sophisticated. Plastic cosmetic containers made with gilding treatment and pigment for a graceful look is necessary.
  • To stabilize any cosmetic product, specially made cosmetic bottles to prevent chemical reaction between cosmetic and its plastic bottles and jars are required.
  • To prevent the peeling off of logo, PP made inner layer of plastic bottle plus outer MS plastic to isolate the cosmetic lotion and plastic container is a good method.
  • Cosmetics that contain organic formula or ethereal oil would require cosmetic containers specifically made for preserving the purity of the cosmetic formula; plastic cosmetic bottles made with UV protection to protect from sun are deserved.

Plastic Cosmetic Container Design Trend - Fashionable, Stylish and Easy to Use

The design of cosmetic containers can directly affect marketing. Main factors are shapes, printings, easiness of opening, the touch of plastic bottles on jars' surface, and the adhesive test of tags. Knowing the formula of cosmetic cream or lotion and plastic materials, we can avoid some mistakes when we are designing containers. The usability, the protection and appearance of cosmetic containers design will also be improved. A Good sense of fashion is important, media, social, political, and cultural influences have a significant effect on how fashion is viewed, and therefore every cosmetic container should be designed to be appealing to locals.

Eco-Friendly Packaging For Cosmetic Containers  

Cosmetic Packing Design is a challenge for cosmetic bottle companies because of the material and how consumers look & feel about the new method of packaging.  Decades ago, eco-friendly cosmetic packaging was just a topic that people talked about.  Recently, it has become every cosmetic container company's goal to invent green solutions not just to be the leading supplier in the industry but also to demonstrate the concerns of global environment issues.  


How clients think of COSJAR?

La mer, Bioque Are Our Cosmetic Container Clients and They're Satisfied With Our Sophisticated Design.

quotation marksWe were looking for a family set that contains 5 cosmetic packaging jars at the trade shows for our business. We didn't have too much luck until got in touch with COSJAR, since then, COSJAR has been our main cosmetic container supplier because their plenty of selections.quotation marks

Cosmovogue / Mrs. Evelyn Guezelsahin

quotation marksIt's been a pleasure to work with COSJAR's design team, their good design concept and our engineers work together created great cosmetic containers.quotation marks

Revlon / Mrs. Jacqueline Marsal

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Are you looking for the perfect container to package an existing makeup or cosmetic line? Are you creating a new line of cosmetics and looking for something fresh and unique?

The cosmetic container industry is evolving rapidly as pressures to attract consumer attention at crowded retail outlets have prompted many marketers to request increasingly complex decorations on widely varied bottles. Although sales in the fragrance market remain flat, some growth is reported for other cosmetic products, and all marketers seek unique packaging options and shelf-appeal even when utilizing fairly standard bottle shapes. Besides stylish design, eco-friendly material, UV protection, amount control, and price are all cosmetic container buyers’ main concerns. COSJAR has been working for international cosmetic companies for years and they are able to accomplish their requirements.  Eco solutions are always implemented for their clients' cosmetic bottle designs, and are also implemented in the work environment in order to promote their understanding of  environmental issues.

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